In 2024, the LCAM Coalition rebranded as the Lung Cancer Awareness Movement Coalition to reflect its global, year-round mission. Now nearly 50 partners strong across multiple global regions, the Coalition welcomed new members from Canada and Australia, attended the World Conference on Lung Cancer, and launched a multi-country digital campaign. Stewarded by GO2 for Lung Cancer, the Coalition continues driving awareness to improve early detection, treatment, and survival worldwide.